Seagram's 7 Crown is a classic American blended whiskey with a crisp aroma, a smooth, slightly sweet taste and a creamy vanilla finish, bottled at 80 proof (40% ABV) in a 1.75-liter bottle.
Seven Crown was launched in 1934, just after the end of Prohibition, and became one of America's best-selling whiskeys. Today it is made by Diageo, and the label still carries the Seagram's crown and the line distillers since 1857, along with the promise proudly blended and bottled in America.
The whiskey is carefully blended and aged in oak barrels to bring out its bold flavors. It is a blend of straight whiskey and grain spirits, which gives it a light, approachable character that makes it famously easy to mix.
Expect a crisp aroma of grain and light oak, a smooth, slightly sweet palate with caramel and vanilla, and a creamy vanilla finish.
Seagram's 7 Crown is the whiskey behind the signature 7 & 7: pour about one and a half ounces over ice in a tall glass and top it with 7UP and a lemon wedge. It is also great with ginger ale, cola or club soda, and it makes an easy Whiskey Sour or a classic Highball. Put your feet up, relax and enjoy it on the rocks. The generous 1.75-liter size is perfect for parties, tailgates, backyard barbecues and well-stocked home bars, and its retro label makes it a fun nod to classic American bar culture. Pair it with burgers, wings, pizza and bar snacks for a laid-back night in.
Tasting Notes
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Nose: Crisp grain, light oak.
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Palate: Smooth, slightly sweet, caramel, vanilla.
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Finish: Creamy vanilla.
Specifications
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Brand: Seagram's 7 Crown (Diageo)
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Style: American blended whiskey
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Aging: Blended and aged in oak barrels
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Since: 1934
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Proof / ABV: 80 proof (40% ABV)
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Size: 1.75L
How to Enjoy It
Mix a 7 & 7 with 7UP and a lemon wedge.
Frequently Asked Questions
What is a 7 & 7?
Seagram's 7 Crown topped with 7UP over ice.
How strong is it?
80 proof (40% ABV).
When was it created?
In 1934, just after Prohibition ended.
Explore more in our American Whiskey collection.
